There's no magic to growing your commercial service firm in an on-going and
systematic way. If you implement and execute targeted outreach to pursue and attract
new high-value, account-based commercial accounts you will be successful.
The concept described in the book can be summed up in two words… numbers game!
That's really what this is about. If you introduced your organization (properly AND in
the fashion that we describe) to 50 (or 100) new high-value commercial door prospects
in the next 3, 6 - 12 months, only one thing would happen:
You’d SCORE more of these highly desirable, account-based commercial customers,
who are more concerned about response and quality service than they are about price.
ONDEMAND! Leverage this strategy in your commercial service firm to grow and
generate predictable revenue in your your organization.